Pricing

Simple Pricing,
Clear Value

Enterprise AI methodology at SME pricing. No hidden fees, no subscriptions - just structured diagnostic briefs that deliver real insight.

vs £7,700+ for enterprise AI assessments

Free

Not sure where to start?

Take our free 2-minute AI Readiness Scorecard and find out which tier is right for you.

Take the Scorecard

Choose Your Brief

Each brief delivers standalone value. Start with one, go deeper when you're ready.

Most Popular

Decision Brief

Diagnose your AI readiness

Understand if your organisation is ready to succeed with AI - and what needs to change first. Assesses culture, alignment, process maturity, and leadership across 7 pillars.

Small Team

5–10 participants

£150 + VAT

Growing Organisation

15–30 participants

£500 + VAT

Enterprise

50+ participants

Custom

  • Multi-participant assessment (5–30+)
  • 7-pillar readiness scoring
  • Role variance & alignment analysis
  • Opportunity classification (RPA / Copilot / Autonomous)
  • 90-day readiness plan
  • Executive report & PDF export
Start Your Decision Brief

Champion Discovery Brief

Find your AI champions

Identify the people who will drive AI adoption in your organisation. Maps adoption behaviour, segments your team, and surfaces peer influence networks.

Small Team

5–10 participants

£100 + VAT

Growing Organisation

15–30 participants

£350 + VAT

Enterprise

50+ participants

Custom

  • Multi-participant assessment (5–30)
  • Champion identification & ranking
  • Adoption behaviour segmentation
  • Department-level analysis
  • Nomination cluster mapping
  • Individual participant profiles
Find Your Champions

All Briefs Include

Every purchase comes with the full platform experience - no hidden extras.

Multi-participant - assess your whole team, not just leadership
Strategic Dashboard with radar charts, gap analysis, SWOT, trends, and board-ready exports
Algorithmic scoring - not just averages, real insight
Executive summary report
PDF export for stakeholders and board packs
Prioritised action plan with next steps
GDPR-compliant, UK-hosted data
No subscription - one-off purchase, results are yours to keep
Included

Your Strategic Dashboard

Every brief purchase includes full dashboard access - track progress over time, compare quarters, and generate board-ready exports. No extra cost, no subscription.

Go Deeper When You're Ready

Every step delivers standalone value - no forced upsell path. Start with a brief and expand when you see the results.

1

Entry-Point Brief

From £100

Start with a Decision Brief or Champion Discovery Brief. Results populate your Strategic Dashboard immediately - diagnose readiness, identify champions, and track progress over time.

2

Expert Consultation

£150

Walk through your results with a strategist. Get personalised guidance on priorities and next steps.

3

Quick Win Project

£5K–£15K

A 4–6 week tactical AI implementation targeting your highest-impact opportunity with clear, measurable ROI.

4

Full PULSE Journey

£30K–£75K

A 12-month transformation engagement - from assessment through to production-scale AI deployment.

Enterprise & Multi-Site

Running briefs across 50+ participants or multiple locations? We offer custom pricing with dedicated support, tailored reporting, and volume discounts.

Get in Touch

For Consultants & Agencies

Deliver PULSE briefs to your clients under your own brand. Wholesale pricing, no revenue share - set your own rates and keep the margin.

5 credits for £300 + VAT (£60/brief)
10 credits for £500 + VAT (£50/brief)
White-label: your logo on everything
Credits never expire
Learn About the Partner Programme

Example: Charge £400 per brief

Your client pays£400
Your cost (10-pack)-£50
Your margin per brief£350

10 briefs/month = £42,000/yr in brief revenue alone - plus follow-on consulting.

Frequently Asked Questions

Everything you need to know about pricing and how briefs work.

Each brief is a multi-participant online assessment that your team completes. The platform analyses responses using our proprietary scoring algorithm and generates an executive report with actionable recommendations. You get dashboard access, PDF exports, and a prioritised action plan - all from a single purchase.

We recommend a minimum of 5 participants for meaningful insights. The Small Team tier covers 5–10 participants, while Growing Organisation covers 15–30. For 50+ participants, contact us for Enterprise pricing. More participants means richer data - especially for role variance and alignment analysis.

No. Briefs are one-off purchases. You pay once, your team completes the assessment, and the results are yours to keep. Dashboard access doesn't expire. If you want to run another brief later (e.g. to measure progress), you purchase it separately.

You'll receive a unique link to share with your team. Participants complete the assessment online (typically 10–15 minutes). Once enough responses are in, the platform generates your reports automatically. You can track completion in real time via your dashboard.

Absolutely. Every brief delivers standalone value. Most organisations start with a Decision Brief to understand their readiness, then add a Champion Discovery Brief when they're ready to identify who should lead adoption. There's no forced upsell path.

Enterprise alternatives (McKinsey, Superintelligent, Big 4) start at £7,700+ and typically require 6–18 month engagements. Our briefs deliver equivalent diagnostic rigour - multi-participant data, algorithmic scoring, structured recommendations - at a fraction of the cost. Designed specifically for organisations with 5–100 employees.

Yes - buy 3 briefs and get 1 free. This applies automatically at checkout. Ideal for organisations running assessments across multiple departments or tracking progress over time.

We work with UK organisations across all sectors - professional services, healthcare, education, property, recruitment, trades, and more. You select your sector at checkout so the assessment framework is contextualised to your industry.

Ready for Clarity?

Understand if your organisation is ready to succeed with AI - and what needs to change first. Start with a Decision Brief.